Management & CRM
Customers, orders, stock, payments or files: your data in one place, with the views each role needs.
Service · Web applications
Custom web applications
Paradox builds custom web applications for Moroccan businesses: management tools, CRM, client portals and automation. We start from how your team really works, including repetitive tasks and friction points, to build a tool that fits your business.
The application runs in the browser, at the office and on the phone. Everyone finds what matters to them, according to their role.
What your application can bring together.
Client portals
A space where your customers or tenants find their documents, payments or the progress of their file.
Automation
Reminders, generated documents and exports: repetitive tasks move into the application.
Role-based access
Management, site teams, finance or admin: everyone sees and edits what concerns them.
How we work.
Observe how you work
We identify repetitive tasks, friction points and the needs of the people who will use the tool.
Define & test the solution
Priority features, user journeys and a prototype to confirm how it works before development.
Build & connect
Development of the application and agreed integrations, followed by testing of the planned journeys.
Launch & improve
Go-live, training and ongoing support with an agreed maintenance scope.
Your proposal sets out the agreed deliverables, schedule and support arrangements.
Work examples.
Rentflow
Properties, tenants, rent and contracts in one property management application.
Build Flow
Purchasing, stock, teams and subcontractor works to coordinate your sites.
Budglet
A car rental management application, with a fleet calendar.
Frequently asked questions.
How much does a custom web application cost?
The cost depends on the features, the number of user roles and the integrations. We first define the priority features and a prototype; the proposal then sets out the scope, schedule and maintenance.
Why a custom application instead of off-the-shelf software?
Off-the-shelf software imposes its own way of working. A custom application follows your steps, documents and roles, and can grow with your business.
Can I see the application before development?
Yes. User journeys and a prototype are reviewed with you before building, so you can check how it works first.
Who handles maintenance?
Go-live, training and the maintenance scope are agreed together, with terms set out in the proposal.
Let’s talk about your project.
A first conversation is enough to frame your needs. Message us directly on WhatsApp, or describe your project in a few words.
Chat on WhatsApp ↗Describe my project